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In this paper, a non-linear model is proposed to study the effect of media campaigns on the smoking cessation. In our model we found two equilibria one of them is the smoking-free equilibrium (SFE) and the other corresponds to the presence of smoking and their stability analyzed by the theory of differential equation and computer simulation. The model study shows that the impact of awareness created by media campaigns on the smoking cessation increases, smokers population decreases. Numerical simulation also supports the obtained results.

compartmental model
media campaigns
numerical simulation.
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